babyboomboom receives Practical Parenting & Pregnancy 2011/12 Award

babybookboom band-bags have received the Gold Practical Parenting & Pregnancy 2011/2012 award for the Learning/Developmental Toy Under £20 whilst the multi-lingual music CDs collected the Gold Practical Pre-School Award in the category of Modern Foreign Languages.

babyboomboom’s band-bags took first place ahead of leading brands Tommee Tippee and P’kolino in the National Practical Parenting & Pregnancy awards. Voted for by parents, the band-bags, which contain a multi-lingual music CD and four instruments, were praised for their “great quality, usability and value.”

The National Practical Pre-School Awards identify excellence in educational equipment, books and toys. After rigorous testing by children and their carers in at least two separate settings, the babyboomboom multi-lingual CDs, which contain songs and nursery rhymes in English and a second language, came out on top. The award was presented by Dr Amanda Gummer whose speech expressed her full approval and encouragement of babyboomboom CDs.

Juliet Machan, Co-Founder and Managing Director of babyboomboom expressed her excitement at the announcement. “We are thrilled to receive Gold for two separate National Awards in one week! The fact that children, parents and carers decide upon the winner makes it even more special. Our concept of familiarising babies and toddlers with the sounds of a second language through music is a simple one which really does work! Since launching in 2007 we have been committed to developing our range of multi-lingual fun products and take pride in listening to the views of our customers, to ensure that we deliver the best that we can.”

babyboomboom CDs contain nursery rhymes and well-known songs in English and a second language ranging from French, Spanish, Italian, German, Polish, Chinese Mandarin, Scottish Gaelic and Welsh are designed for use from birth to pre-school age. The band-bags, which contain four instruments, are designed specifically for small hands to encourage engagement.